Kenny’s Music Introduces the Live Room – a New Way for Musicians and Creators to Buy Gear Online
LONDON, UNITED KINGDOM; 22 MAY 2026 – Kenny’s Music (kennysmusic.co.uk) today announces the official launch of the Live Room, a new and evolving online shopping experience designed to make premium instruments and gear more accessible and exciting for musicians and creators across the UK.
Kenny’s Music Live Room launches with Dutch auctions, running every Tuesday and Friday at 6pm UK time, featuring a curated selection of new and used instruments and gear from world-class brands including Heritage Guitars, Fender, Martin, Harmony, MONO, and more. Each item is offered with prices starting high and falling automatically every three minutes, giving musicians the freedom to buy when the price feels right.
Built around transparency and real-time pricing, the Live Room is designed to make finding your next instrument as exciting as playing it. As Kenny’s Music continues to innovate, new live formats will open up more ways for musicians and creators to discover the tools to fuel their passion and realise their full creative potential.
“The Kenny’s Music Live Room is about more than just great deals. Our goal is to bring a new sense of excitement to buying gear online, combining timing, transparency, and the thrill of locking in the right deal before someone else does,” said David Nam, Managing Director of Vista Musical Instruments. “This is just the beginning of the new shopping experiences we’re building for the Kenny’s Music community.”
Kenny’s Music pairs the Live Room experience with next-working-day delivery across the UK and a 14-day returns policy, ensuring fast, confident purchases. All items are fully inspected and listed with clear condition details.
Visit Kenny’s Music at kennysmusic.co.uk and sign up to the mailing list to be the first to know about upcoming auctions and drops.
ABOUT KENNY’S MUSIC
Founded in 2008 in Glasgow, Kenny’s Music built a reputation as one of Scotland’s most trusted music retailers, known for honest advice, expert setups, and a genuine passion for guitars. With stores across Glasgow, Dundee, Aberdeen and Dunfermline, the brand earned deep ties with Scotland’s music community. Acquired and relaunched by Vista Musical Instruments in February 2026, Kenny’s Music today operates as an online destination for musicians across the UK, offering a curated selection of fully inspected instruments from leading brands.
ABOUT VISTA MUSICAL INSTRUMENTS
Vista Musical Instruments is an innovative, global collective of music-related brands dedicated to building meaningful products and experiences for the music community. Brands include MONO, Harmony, Heritage Guitars, Teisco, Swee Lee, Dawsons, and Manny’s. Vista Musical Instruments is headquartered in Singapore, with operations in the USA, UK, and APAC, and is a part of Caldecott Music Group.
ABOUT CALDECOTT MUSIC GROUP
Headquartered in Singapore, Caldecott Music Group is a global music industry operator, innovator, and investor spanning multiple sectors, including digital (BandLab Technologies), media (NME Networks), and manufacturing, retail and distribution (Vista Musical Instruments). By integrating the physical, digital, and social supply chain around music, CMG brings together brands and people who are passionate about music, allowing them to deliver authentic content, products, and experiences for all music lovers.